Success story

    Alto Towers

    Playas de Tijuana, México

    3D Showroom as an alternative to the model apartment

    Alto Towers replaced the model apartment with hauzd's 3D Showroom to impress buyers and show them the views from their unit.

    The challenge

    No model apartment existed and various typologies (from 68 m²) were difficult to explain with renders and 2D plans.
    Clients wanted to see the ocean view and amenities before buying.
    The experience needed to be shared with potential remote clients from their phones.
    Centerpiece of their sales room

    The solution

    CAD / Revit

    Project input

    hauzd digital model
    Single source of truth

    Navigation through each tower

    Buyers tour each level and each typology with a click.

    Interiors with real measurements

    Allows verification of layout, finishes, and furniture arrangement instantly.

    Amenities & ocean views

    Clients explore common areas, gardens, and pool through an interactive 3D Tour.

    Alto Towers incorporated hauzd's 3D Showroom as the centerpiece of their sales room. Thanks to the immersive experience:

    • Advisors guide buyers through an interactive virtual tour that reveals all typologies and views.
    • Clients better understand the spaces and locate amenities by navigating in real-time from any device.
    • The tool replaces the physical model apartment, saves conditioning costs, and frees up space in the sales booth.
    • Sharing the link allows prospects to explore the project from home, generating organic follow-up and precise questions.

    "It has become my number one tool; buyers ask me for the link to keep exploring and it improves the process in the sales room"

    — Liliana Zavala, Sales Director at Alto Towers
    In numbers

    Results

    Increase
    in team productivity
    Savings
    in marketing materials (no model)
    Savings
    in model apt (replaced by hauzd)

    About Alto Towers

    Alto Towers is an exclusive three-tower complex facing the Pacific in Playas de Tijuana. Backed by 30 years of construction experience, it offers luxury apartments with ocean views and ten resort-style amenities. Its strategic location, steps from Walmart Playas and directly connected to the elevated viaduct, links the San Diego border with the city center in minutes.

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